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Matchesfashion joins 15 Percent Pledge

Matchesfashion aims to dedicate 15 percent of its purchasing budget to Black-owned brands. Image credit: Matchesfashion

 

British online retailer Matchesfashion has become the first U.K.-based company to join the 15 Percent Pledge commitment which encourages companies to give Black-owned businesses at least 15 percent of their shelf space.