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Material connections underscore Loro Piana’s fall/winter 2024 campaign

Posted ByAmirah KeatonOn In Advertising,Apparel and accessories,Featured,Industry sectors,News | No Comments
The campaign is shot by Italian-American photographer Mario Sorrenti in Scotland. Image credit: Loro Piana Italian-American photographer Mario Sorrenti shoots the brand's fall/winter 2024 collection at Inveraray Castle in Scotland. Image credit: Loro Piana

 

By Amirah Keaton

Italian cashmere label Loro Piana is memorializing the motifs as it celebrates its centennial in Scotland.