At 2,500 square feet, the McLaren Experience Center at Wynn Las Vegas provides consumers the opportunity to interact with brand favorites. Image courtesy of McLaren
British automaker McLaren is testing the waters in America with a temporary retail location.
From Oct. 19-21, 2023, the manufacturer hosted a three-day event for media and customers, celebrating the opening of a new experiential sales space at Wynn Las Vegas. Created in collaboration with Beverly Hills-based luxury automotive retailer O’Gara, McLaren's first-of-its-kind showroom concept hits the world's entertainment capital with rare supercar models, limited-edition merchandise and more.