Messaging is missing from luxury brand’s social strategies: report
Posted ByBrielle JaekelOn In Featured,Industry sectors,Marketing,News,Research | No Comments{"ct":"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","iv":"17bd8dfd9579a3e2af839c7fb13b81cf","s":"e5df604fd8f8c588"}
