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Mobile and social media set to change business

Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Opinion | No Comments
Digital and social media marketing, the advent of cloud computing and the explosion of mobile technology have all had a profound effect on the way marketers and consumers do business.

 

By a Luxury Daily columnist

By Rajesh Makhija

It is a given that change is required for organizations to stay competitive and grow their business. But the question is, what kind of change and how do you manage this process?