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Mobile commerce’s future has arrived, but many retailers are ill-prepared

Posted By Forrest Cardamenis On In Apparel and accessories,Commerce,Featured,Industry sectors,Marketing,News,Retail,Software and technology | No Comments
Leading retailers are ahead in mobile; image courtesy of Neiman Marcus Image courtesy of Neiman Marcus

 

By Forrest Cardamenis

NEW YORK – Enhancing customer experience and customer engagement is retailers’ top priority, according to an executive from Boston Retail Partners speaking at the Mcommerce Summit: State of Mobile Commerce 2016 on May 5.