Mobile loyalty programs are the new modern currency
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"e33f3ff7adf24b22ef107ebf9d646ff7","s":"95c47340a1c76026"}
Mobile's not a tall order for Starbucks