Mobile transformation must start in stores
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"fc18af5da8a7fa09b1aa099a02c0b189","s":"2ce729e6542b9379"}
Makeover: How Mobile Flipped the Shopping Cart, by Stephan Schambach