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Mobile’s significant influence on in-store sales overlooked by many retailers: Deloitte

Posted ByChantal TodeOn In Featured,In-store,Industry sectors,Marketing,News,Retail | No Comments
Image courtesy of Bloomingdale's Image courtesy of Bloomingdale's

 

By Chantal Tode

Holiday sales are expected to grow more slowly overall this year even as mobile’s influence continues to gain, meaning that retailers with the strongest smartphone strategies could be the season’s biggest winners.