Multichannel marketing brings average consumer spend up 14pc: study
Posted By Rachel Lamb On In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"912d7b7b71bdadda0ea3287f0972880b","s":"72fff5ad1766b3b5"}