Multichannel marketing brings average consumer spend up 14pc: study
Posted ByRachel LambOn In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"517751a8c401a012752cf8038e4975e3","s":"bacbcf59bd52af71"}