Multichannel marketing brings average consumer spend up 14pc: study
Posted ByRachel LambOn In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"c38d95c2075d2cc5e8a4db2117a2ea6b","s":"c8098d453154ac7c"}
