Mobile email has become crucial for brands. However, marketers need to move beyond bland formats by incorporating multimedia into their campaigns to stay ahead of the game.
Multimedia takes mobile email up a notch
Posted ByLauren JohnsonOn In Featured,Industry sectors,Marketing,Mobile,News | No 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","iv":"61f1413767d60c879f34c83aad5e974e","s":"80935f34b5b2297c"}