Mytheresa pivots away from casual luxury in upcoming menswear launch
Posted By Sarah Ramirez On In Apparel and accessories,Commerce,Featured,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"ec3ef7859fe53bb01fd38536c264ad61","s":"c989846b499d8f64"}