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Navigating Tmall: A guide for luxury

If your brand is new to selling online in China, Jing Daily breaks down the different platforms on the country’s largest online ecommerce site: Tmall. Image credit: Prada, Shutterstock. Composite: Haitong Zheng If your brand is new to selling online in China, Jing Daily breaks down the different platforms on the country’s largest online ecommerce site: Tmall. Image credit: Prada, Shutterstock. Composite: Haitong Zheng

 

By Gemma A. Williams