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Neiman Marcus teaches us to differentiate or else
Posted By
a Luxury Daily columnist
On
April 10, 2019 @ 2:00 am
In Apparel and accessories,Columns,Editor's Choice,Featured,Industry sectors,Opinion,Retail |
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Jeff Hasen's new book, "The Art of Digital Persuasion," focuses on how innovative brands use new technologies to influence people
By
Jeff Hasen
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","iv":"3445fc45de96a46b69b3d7f64c6ec8d7","s":"978f27ddca5b7b85"}