Net-A-Porter builds hype for Karl Lagerfeld collection with mobile gaming, social app
Posted ByKayla HutzlerOn In Apparel and accessories,Featured,Marketing,Mobile,News | No Comments{"ct":"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","iv":"9eb9581d6f25568daa9a741fd005562a","s":"a1d9e9dc7415f2c0"}