China is a consumer society of demanding shoppers, and luxury labels need to be flexible, compromising entities if they want to thrive there. Image credit: Haitong Zheng, Balenciaga New ways of marketing luxury in China
Posted Bya Luxury Daily columnistOn In Featured,Industry sectors,Marketing | No Comments
China is a consumer society of demanding shoppers, and luxury labels need to be flexible, compromising entities if they want to thrive there. Image credit: Haitong Zheng, Balenciaga 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","iv":"852dbbac4795ec3c4f68c899c544a74b","s":"77c5b23a1770b770"}