- Luxury Daily -
https://www.luxurydaily.com
-
Niche fragrances are booming in China, and global brands are taking note
Posted By
a Luxury Daily columnist
On
September 21, 2022 @ 2:00 am
In Featured,Fragrance and personal care,Industry sectors |
No Comments
Two-year-old Chinese fragrance brand Documents is popular among millennials and Gen Zers alike. Image credit: Documents
By
Avery Booker
{"ct":"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","iv":"f7a2fcba959a3db473adb76e8b77a46e","s":"30b110dd77cac35e"}