Offline sales are not dead, but transformed
Posted ByBrielle JaekelOn In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"pO\/e+9WB9vL+6nIASCH0K6aSa0h6HPVF1Q3AN0yqgbLLmLmhpRwmrXefVOD5AIq0nf0er42jqq+TCC+2mDCOuRKSPH9Xc+AI3YhD2zCIjTAu1bg7n+igsKFaFm4lVOMCJMzkwxzx+JtHNpEV1\/cv8XoqStrupxmJSOc4edYmf+8v6lGrhAikLx+J6Hhln5CfbzFLb4dleS9rBbMgRxp6DQo9bN+bxxo4RsYRP73PbEP9tbbnV4iYiybpGM5NhOR83BVl5qjpgSHMh8ZXfjH1ar3ckmZNX+Tf4wpLITgcRrxeQExua0Dd2oyPYmpu7Z7orOcPi1bkWbZoIPy8Xvb+pulE7gtpP\/fj7t9S9YsoLGUe8VRQOYVnHSEgu+3Dj9\/vHT+HE3vdo+IVkGMSopb9zn56X5fhdyJFUlJPGSI8Iuu2drGu6\/VOYggTgCKpmdXdK7k0H2Myn27xaNmKaTiGNs31WXeWCsbrn4Vfaz+o9kH4FcesTuwkVF8t\/NL95lghJlbrfXA3jBVLXuwSJO3AIMKTo0v4y3UwDPhxoZ2Pbx1nmgHqGqzmgYB6Af1j6Zr9MzWJibLUiwY8eg9L50w53kIpN+1xGq37iTwor6\/6rdEPuTsFqcVCjlj7i68BnBP4pOeqkx0QXZWdMH62cQpac\/wIu4YrlzzyE78vR49CZDQfL0gQvCPjaJUOiYrQQXosEGsOFGxlQDgPB4pKo1dRQ5TesTzitToKMgHovsdKd2prTGmQb7VuM7cDBAxYzVDNJkkDACne8oLgCLtYIuu3yZ9gL\/MfX8H1ml6HOi7o0mpPhz3BK18t6XcBatzlumuc5p99zBZJxiOl83xgJgIyYjEV9d3W5uFajPUbmga4hBHkFkMnwZ6dpmQyf4fBFWcQsmWva\/MkCb+GSBJ2N2l3FVQrK8mzhHjCRJ5lszjqBLdBquu08wZzDGwEidzBM94l1VG2SOvmhmfa8gzANXNU+36ICS\/gNnxIt9qpAumm1f+nnvKzc44wPDScf8xysbr5dez8o2PMX4tK3Ln4Ez5HQn77cwrh6lAv\/0rt0ByvUYDlyZO\/sXXtvYXHjZ9MTmb1tChZxSMO1H2r9xB68CK4i2z6I59B3BqQ2VNorJl91Fnn+aN1FVMfVYCc14DF+kdaXYGrBzHyUFUppwKDKD7kbmcApS1gCtyotgKQNUN3BihkDplAczGCXCOLAH7O5d0MxkHF\/IJ3zqk4C8jG6BZnwcE+jqnT0Z1ldNnnqpS9MXmSOV\/DGNFW+Fg5a9GOMsiWwSR7xSX\/+6X11rKWRe1ETsjq1FEppaV\/82nwbs\/bQFX9suFWJxKswip0cS\/YTiSQsf5lDCZuHFx08V7DX5OJBcmidSOkiMZmKghmNbNnSjqcYvPj+0ZOzK1jf9I8ijZcUQ\/OcuzVVa4zqzQdoQu6qUgoyePY8uaBFngOuVtYCIwIr\/oRqSYC7Tp9Hg23upOGOJ4YoHDYkG1eEIeJ+PEyysD55BzO4zurOXml0yFa2MwmDsu2Pfj6U0QdRAypcF+xlPnnFCGvzAgWY6ipDCVzdrV91QirZb45rbL13SpIWj+EIPgv98oxF30fZbygb+CJUaOmviZGkr7elEdxFLLIMqBFNkICCf2zNf3P8mspnYRvszfHZoTnnmWANUU9JyGsl8397dIJiBAXT844xciz4OTpbpbG2QRTH2S7wiSp3kQucRDcipH\/WqUAXip9vCrQZWYU37gyAEvL9HsmfhMY7pQN6wS938EZkDTfcoabFpD2dRj1WqN8qm7QIx9ni0QsI+duTMGHwImNWyleAKnTZuI8rlHhe869eCIDXVWkh8QQEKWO8JtSoUHJXWB1u1MMaA3T39jUR5bm\/U1Q0WiFapYyNvVS\/AfgvbiJpeO4Bv0qPVb3Supk5AHcd4ur2qO6p2wRBH6uBTbUREj1SWl6mPzL4akgGPOcaua3uD9xuZonmxvFfTSTmt44vVkAEjNB8Bs+SEXopzId8SJ2Cw2kwzA0f3Dzt9wESIVCW64JFzp0lwL3Aybb18EDIUNDZwxzVAtd1Aeg0LCUajgFBLuqAAEmWM\/QA\/a7YTVx1UWZh4syD226kl0luMX7zP5meLYnUz5VFXpzVO9R8Yr+3\/0uMW6kQ\/izoDv+LTIZ635kIrgOwGaX5vszTfdbG8EUVCC0tx2u6dP1YjXIfSHDNV48M0\/wKk5MgpAeGBj+bunTF59LyXon\/iCaEN9AKvMNCBPNENeNfTg6ZxWKDE03nsZjoBbDMCJmv5piAAydGP77eXtsjIwRCQtmLBddmyLNgJ562y\/fsNGd0YL2tf8nFs4lJcjoE2SLXBWO1bt2Pebcf3w7yqz9uYOumcYyxOe6SjORjyGqgAUdhWXZDABEJlXVJLnbussPpX9TJEsC++IbaXO53ZgYajvoOeUkDQgFB4c6A3qHZC5YHm2plK4aOjFnSoCRmXMEPqalxuZi85vEj5K0masFIZz\/Xw1oCWHUBDO7Y1xEJc3uD\/EA1CyIA0kqYc+yJpiWR65RRzARbQxe3vHo7DlnNSbmulcCXhUTHkMzzx19u0RNtiMPA4DzcJsgjAKRopVDtg2lekG6cJBxbEbnaPVtPbmSurXSY\/OwBs3XQbJ2TRwfPt4ULK5xVk+KMBKe52Ef3QAmsRkHaXgPaioNB71WQ1mgQhhYO5YVU5Nf16FTC2V\/wlUP6UjI0aRoZjQY\/jgavatOYke3BpmWMaPa+ozAFJzwRYaefU+Db+LeBdz6WCwmUjRapgMkFhztaVniK9hl\/JzqCIYF4s3tuSljczkjEWryOnTfo2T+ZmMB\/\/OrL4s\/OoEFbMZotbsLDeUkDRZMloce2\/SnmJsHQXDpwub+faN8Obu0JRSVch0HU5winJVwo5s4m2BdcVE681arhv2yTVyVdqC+5G4AuIfXvy4PfcdkPvLJOHTkqQzetIjg+M\/+8vqGhl0MR4cu7RsITWQQk9tXkkoLxa7asAm63z25F6AF4WSDZXJ+MajRw38+EXrDe9sYuV\/Hgb3cgtCSGARH6yogUUnutmdzRRIwU3Q9oAHaSBTYsQszPtu37Ok0V7RSIP2nUhoki1rJ1A3amDdDzeHOulrEvG1\/jnXe3REQk618Cjo4ZOGi\/oYy7BbyP7aONqfdUD4yJB9XnKgcm9pu9tKuUfzEYXEiSfwC51nj28ceUzWXB9Sb0ywP+emASq0fvkVuyhUeEGzs6QQpGQgnO\/ubrBG2+21s7tPieML5hd5\/cwd5ikpjmpu\/j2LLD7u1SMpJVe1ptBVg4PSE+JkY3kJT+6URmCt3sWU5FCXsfyDY64cksxQ+aHObE2LtGHeFTXkkv0NyHzvPwWX1\/qYum8Jqvj0HCNyYFAJ1Cg5VZyiAi2FqGKsJdhKX+ZThDImvBKLeaf0qtDlXcLLoWtmbCOjSX\/Azk\/ukmeQ2TvVIj6pV4dkxL7WvHFzDHZRc2b3LRIJHt6V17bveAVI7HerCTOPdYrMkz0JGArvqKGT3p21WXvxTkTlQaWjhR2uiX9h0luxdMcQGsiwz778IfJ95JhTpZ5Fztzf3JVk6wtV25xAueRTfK9NxTu83AUZBoZdy4NKFhogXLi4n\/Toz28VD8N6I04+nNcVCy9DsJd1P0fSVCbNAEd3rdt6Y\/zx3JUKCWeRMn+3v+eXRndW7A2HzCMo1ps8KnSG6PaOqOXzBvUBN6i6I6BHuf5otBbokLVCB0gjy4PPx6W46Zux43Gx7q8g\/UN\/hDr\/UmdKAFaxV2+1scqkCMG5Wvlx\/ulxybLtXSer8uvJgpoVaI54v5UVwMq+QrIWSntLbYd5Q8QqQqUdAgccfhL9ESd1gOi3QhcFNK9I8qUEdTyQ5K9CqYuqduMLXxxxuhVp8TQgPgzPfiN+mc6gOGb8a3Br3kpwKU4i\/DOPFtFhfX0VhbEkN7Nj2X5\/2AqtOY2+h2vIivIJ31n0OHSLlNIUjV\/vV3ndzZiJrcZzUl6Wiu99WqgXVeo55HsuYEI3Dg3ZhKb8008HflcxQZe54uAZhJTgay9aSfqvE8mwVyLYdsMrl+MKUV5NNy\/lGCwgL8WqkS\/wmfDuQwoUO3zsCsaRiANNq2\/3iuFFmLtZ3qbPdsyrBusPnNtLqhqXdoI2g7+bp3JQG3WpR2qDCSR+CGNOPkjpgGWBK7x9w9yRgnJ5B\/rhw33aW70oR4WY33z2pEDP+ObBS49fX3BUIjNnyNidEx6g8bWMnOS87Xa+EAr4AvSHRbpq\/JR9F2bVmyrd5NMGfXuVQBA9KgoGZK00ii3wA\/4A1o9HcKZbcIL8lowcSuSActoK7hNt+ORHNt+KVFUbzfDPnePw+KORyrIbuSoFPMn48SD0adQKJoWrqI+YLt3MLAeJYfI97QnGNs2XKWpv+qgoyiMVtfMQeza0p19EPgHoa2q8gfM\/JwkZ7vgs34v20lxvftJjVq3yRLdLs\/w2bxvSanM4elTHDBBWMfJwY2Q9BkAgXfoYzuGoVBPz0Df4yCsj12WB4hpsGr+jPHvCp4aTybmQF3ePwXDltfN7R\/zmb7XWu1gfNHNnjWRVc3RiiJzpUTeXUaqXDboU\/YVW30dhRLqpr3fpZaVXcSWBepI4qmBIV82f95MLpXLLBPNgFJm56kNz+nJ5\/Z44OsJWNbalLaL+z5OGrlNlj6kTH9CzA5VOkgboCUjc3u1BFnpLbkkUE4t\/Aota+Ca9rvZRa8JPIjJD2eoQ1hiyNQKgunytl5rgYCmti6pqMD5SY9BRll7QfLRWcoUTmf5+\/Tqt8IZzyLQ5C3gPLqq\/xRC+X0MCmVvUtzp12sPglG5NWljq0nnbJkGySulLMtTB6f8rzkpK\/lQB+eqhVjFlFVGsyE+zBeLAzvXomDvY\/5SfyAkIixamwrYQYITmJf4uPQNgez0QeKzgIidOxGJCbcOS0MUdevPxNjBzUEAEbxQ2IHbAOHfnZE6iKbzr\/FcRi2yXUOXYedeSulhlya\/w5TEN\/5B+UIqvgTMNih6cWzCdXGtnAV23pQNymBa+67mR89zIkMOHKwWF2DQD0lVrRmADoBL4IVNFf0Ogs21uV+KgFrd1gCuWbGnsCgiu+6Hz\/O+myb7l5\/3Ct\/Hgf3fSCjoZj1j4INziujfCa8IGM\/cSnkHNZb1tLHP\/flRK1HlVsWs653FfQ1gKz65GFiUDSTud4kNIujRbX9ZwCd55yIQ5i+NyFgtH+zI78MrGwtONbwX8eo4HX2zHFRTvzg7hsr5aEhqS6jQ2lTgAJRTMd8\/z4s4g7cifTRe4MIhlS\/N5Dysot8Zy2M8fN6X3BliMFx2F8Cpg1\/55qtuGUIR0zrD32latIU4h6CzqjIrOds5mkdQZVC65BhXdUfgo2ZpSw6+dLmmG1MhfzmvNcScO2y9gS6I7odt30NP\/GDza\/axKHX730T6HNdvNZXIYfhD3UzsnuXpoxblykzx4MGxrlfPS8aKFMfMqru21xu5y9voIn\/RUfVQgcGL3Q2hlulRz1xVaGgmL5Kc50PFk+w9RuSnJ7uo8Qz8\/vcHwiZUD\/nyArvErLQ7Yt7wQW7yft1wAgN\/OVTFucslfszrtkZi0ByhIOc++4HkbUa9A62CkmWFQQajPafzkr0EnB192+nLlU54LTXSrYJFO5SYVu\/SkkE\/jQAA3xibibpfeeKGSJpFxjnd20Gc6qYOoSerh04D3udSaUEcFXeCYzxExVspSZlUPk+BITuib9NZGJ7HPvmFHjhr0osZJ0W9JQlOx2BloS0tdz3Yvkv5i+FcDq7ht0K9+H8eOc5P5ImUI9+5AA6YRoSZYGdmQ+Lcz7SnGmtX82Xr7hHsMnZmiu5R8ylsvQfg1Qo8PEAiZiOy\/piNZIUOdf6V0fv5q+wPsqGFzesn7BpcKbR7maUlotokrP2huGJBwsQvW1w4lLCypgIaf5vDF1Ioo7ncBH0l2g+DaR4CQ2nPODgFp07MDABIENdVIL1OBVsBa4bbfvPmlxqmxBt6zHUXtkij+\/sPUujBHOx3f4oW5vw9LaLugjGQ6nwNj3aw4wNIRyMrDznn5mIwd08oOSkL25OH4VIFpg7Uz2hSB69XA\/a8NyfOmPqh6kYrwZvHM3hOLPSSKNPG22tbliIIw6aScqIl+vAvp6hszy0S6EK4kASik4Jw\/J5HB4cIjxGxTM9v3KqEEMcGaAYG3CKR0FD5iG1nbi0ODm15mDtr3jPG6m8nLNRbMxlxGbCmVuHWzJRb9aZzJDDT5vS82btrn9+uDWhUTLdMyg0jVuq85ddieYeTTvIyTifYHJf+sMyNCrhz2v9uKeFppcnEONajeyPU6+wUx97zXZtbLGlRHJK7IkbfOX4Xzqj8+0jfmBsjcQ40vHI\/b0uuwUym+7MrrXNXuYlB2T789kDPeWmPE3\/6HPz43Q0qRHFy\/L4h8vIJKAlFmIHz6BJakvhZ0gg7+fAw6eYl72vaY92s27IKFZ25\/9MiG2cEmx4n+YLpKLc8PFX5krBr5Bs5OcQ0AHTaqaqZJTFw0uuNTDFwjT0m6zcj6PURFo5KVWvtbvVOdl3RTcmYxiSSZMGqi9VvUDtvlfFhLvEmGbnATflSFeayA6Crsob4bMV3R3\/5IiPiOYtFdOsynon6X5S96oqQMlsXnf1aO794p4lFI\/tvgJhwi4nmJdFUnEIaPYR4lwFF8hh\/hmGHamqhhh6nQZDvvNG2jqrZWis2ZeE9MxtdpabKlXMRkCKjYm2OIsswVoffr8ks74EGCumVimWMcHvq4bV1DiefpwusDfDBjevlbABF4UUq7BsWkYYcCdW0NljnQhGV7WHiCCq3lAmGoPQFfYIwczm6W7QZTEetwjoY7PKrb1s51XLQMAyzz87Y5ZcBCeHrqiGf2SZAeWMEFF6JOmLuVY9uHsoVy\/l6pDqmxP0pbdfzKxFptsgCSgK8OcFr+cRPUe2uvLFI8PyaHPJjOITDk3fJKhvKGUq2WUiNaJPIxJDn017SjucnB0P5F+j7ZeEWrXSEW7Cl+beMtqIp5dys9pjq3TqEvTEdp4+MURBm74VVbg4RkBKhSNIobRpaz+GzpBT81T\/THfQA31sFGi5UAF\/BH\/R8F6TCcme9JwBvTlr4wVfei0wcQeWahu4x437lOXGBTeQSk6IZBDGenL8QlppwtpajDS0yl9EuFRDBh9vT52RHQm86UN0W7c7jFWwVOECg1Hg9IUTUs8r6LyEYs7g\/lsiKZyoSAVjzBHLdJVsTTDRKrKXikKmS1Da7v7bfiOFP3P2wmet0jPC94L1iuU09T91vqJM4aPna4QtK+oiUqSj\/oJtFGeELfqk6k9cpliAwhulvp4aaqEkmuCGuUXzggzEGUEt98HJ+RLPGgJG5kZ2toU5WHcNE32jk8arDGiwOcHqPVov7OgB3Q9T3WAW+EYLlHybYc83VHRdUKQPa37cFppwYBrwqeZnoOir\/L3bShQYFYnDC0eQZUXboUA\/GUhHMTW+oPeMqPF3H3ihhG3zRoqcQ1unevjcqCEAlEwTezA+gFFoxY4328F3aoDyuG3SynPAmzITT2UjAH048d4QSiiNXJ56x+tY6swZaSC0uIJsBpsN\/OSMalXh4QBupjWw5Ci5l4AsapoUgAHsBIU7XueSxXhsEiB2J9WayqjHoNdv8nDyFqF2vGB9aNFqUKWq5k6kiS4EMT6p3waJ1LBpli59K8gFiudVlsVxXA+O2pOkdDVrqcc7HIhaSdeLT5jNBuxy2a0otqxC6+6SEqHjst36cCCEiq+Oc0ciE8+M2tJ0jMZDK6PQcg3jWa5okKFtrnPMt1xSpuFfJG2Qq5GfK4dMYjLczWH1+OvXnC59CH4mjxQdyzm0IOeB\/DLQuCSlH7DAz9s3cDTmiUkRzb0FNe1r9R9zN3Uosw0wmbBZbkr5p1Z6lIa1IhlWBR5wE+rDXAY6e\/PV3xREdbW2C02pPQnovaM3U+5\/L6f6JvLoNjZe0rXnfk7gQnSy\/PmoHzkqnnmJxEdOdOgHcoUDP85BMlqrtJE17mAXG6g6w8It5AZAzO6GK\/yheaHC2bsf5KlvaEg7pOdyeoOEPxEJ519RAtcRKiOk60UaAbcBUeGH0TbvrMreBy8p3O8EIAShLNTZ+4ZyW8umAshKeBcSY63obi38SO+9bysjyrYz03si7jrMg7LRdYmD316EtcDmg55dxn9IpIeh68E0PrZV\/Dp700usEWTUlGV5OGJjasAx91LPZ\/nkUxqlwe3ISa4VZ5rNhuFvuiH9H5bRnpJpCY\/77+jhqx+4\/ydpJt7CyDzEExKp7PHqBrgoMN8ZTgcTSLFiHOYYl8h6fi79AgBY8HqXh0fiViAmtDFkLGUd2snH2S9EAAU0FirYrSj0R9ng0s+yD3pNbOzewI+B1e3RqnHBsqlSmdOZLBIWJeassB771iQdZxTbbXFt0l2AimqpDyUKYt3blrxKybB3FernrDY8DpTYs+UBv0s7RAYOc5TQmhUP3I+SztD8LJe3DM\/PJ+N9ubW+dNgfV6crutF7vYzw1BDo24SR01UC4PH0TFrZMhIW6nkcAbDYlimHx7exxGolJAtuka3MPd269OrhZGVe0CXdXPf\/dFFuIwfsW+PfaylN\/a142Q8ll02Uf23jbS8eOUlBNyujC1z8VicZVARYQTGVVPNTAabJZjzdGVU12LqLOPVLeEm7CAmn508raNBQcb8cswU06W47GFTRkOkf1I75b8E7Wxl6j38t9yBfjrNHmJA6v29BXcWsu7jGax2OhmOhwu\/r\/J7yvVzKM2WJoNTxvfLQuC7SPENwlRJTWzpCTBmDdbv6qDB0riyFIQ6SAYPlnuAhaENjei6GIb9mcq25wiAOxh2vlgiiN4Q0Rp\/lSqvsFZHxYIvBgDGVESnRQhpl\/ohMg2c6N\/vlK2nagF11XrS5eYvWaDXYRhBeRZxCc0zvTEKEuwS5EKyQm9NguHL1nTE9VtjC3RBLn67SEJsZsvvYTby5TKu0ygONliJyZqt6H2awI7iLjsJwNDb\/JvQyO38euEm\/\/XpwJUQ1A9p2jIZ8jz7YaeY17zZGzgOgE\/FovmMe2omhif3QLC4fyBoYFqv6bp42760qFk+fHymXZBbZ3WFKaW\/VsnWBZxvW115ssgxfUUr8N0QzT6QCudaz9KzgCuHuRRlj3REEkMuaZeoRpjWFRbmocxrBChpry9IHdrh+cRzDDnUglixQWpURchMzP7DAT\/HcdiPGBqmC4Dd5LbZo3MPme5npz5z7e3aBV5Wpg5a+gll1Je3PclpCjzpn0HYvlBQvRzPcxZPFHMGpLvxXw892ye6FgO4+uCKzKXQldNTtQJTqRZvSRockwLCg2k\/18IcJVUtpw1msCEz50gkdrhyYNaWqnAT7yROT93Du+7XEX5s8b9F7raM39pN2DgdECLw8FAvD9xeLyWBHVY\/aPa+zM1T2LY4\/qxBU1Ue1V7QCCm+d5+l\/XpBWWG6FOHzU+BStEFh0\/qGgDf0791YAGeMI+ToeA5vlPJ+8r88F45r+fxe0JT3sLu19monKcL5RXtOZlY2x85gGBq118rsLF4SjrVhAytKxZPt2GKiEYTJbtLHmBPWmSLDFw6b1tUbyqesfj4MCejG0wfx5z48Z0g3KHL3mUNkPE0bjyfvEjaoCEnrv2KSSaaOFtJFQxtZRbYdX82F9fZjrfbfnRrCimMs0DzsAuGTeoIDK7UNQVCYPpwuu2ogk\/EQKupE0tQbtFHZoEU91SDtI0\/tXpqL2ahCtZg4AqRzQsXku+1iNC9mVpj2yT67KgY4KqKNK37pvEOkYjLJiB+5Y2Q5ruJnUFGAk5IjrAQ6go3\/feuHtB8P9FhYG0\/7BdU+FBtHrJEF7\/rpHux5OMRxYgBZcEsmigfPmfkzS+VbbFKZuDoeJ4gj6o+2c6Jamge3ou08JYjdIGu6IUd1nFMuRJgp1lFWnoHVWhkD4uoZGJ3K02dvkszf+T3Re3sjmSJx0g6uBk\/amzswbTFoig2Dm1OpvKc8HogTm6Yr0O2oYj\/2TBSLQPtgYZcooQFh0v5qclCSVjJVyxZhhcvIzosDC5nJ+b2cCEsbSQgxlO8G5eBDeaxmxJIfjVVYZJAXdbUgl4FBJlAnJ76cxl9qI7u8MsuMKasjGyZ49Eoh571I4ssm9k031PrBGSTTL6vZ1R9c7RKZWI55dqWbTD6Bf6JetAKYsh2G8bwOhVGKwpm3IQ==","iv":"e1c0ba99aecb9f9856f4e8f65f76c0f0","s":"0aa4f3ca4211d3eb"}