One year after the Digital Advertising Alliance’s mobile privacy guidance
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"d9cd8e9d40ee4258104d7106236060d0","s":"cd5704b71d47b769"}
Lou Mastria is managing director of the Digital Advertising Alliance