One year after the Digital Advertising Alliance’s mobile privacy guidance
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"6db133589f806f01441b3a6f451f34c1","s":"b3a9a79096e7c0b1"}
Lou Mastria is managing director of the Digital Advertising Alliance