One year after the Digital Advertising Alliance’s mobile privacy guidance
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"13e3ec0c199278728c493eb6c2b2db1b","s":"b531dea54d7c691b"}
Lou Mastria is managing director of the Digital Advertising Alliance