Optimizing mobile advertising on dimensions that really matter
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No Comments{"ct":"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","iv":"1632d917962be569845b992549c47e48","s":"c26883734ce80695"}
