Optimizing video advertising in a mobile world
Posted By a Luxury Daily columnist On In Columns,Featured,Opinion | No 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","iv":"217e587c79ae49af3f76c4edcc954067","s":"c2e86c799132d10d"}
Bertrand Quesada is CEO of Teads