Optimizing video advertising in a mobile world
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"abf8bfbdf9d7d6b8a0180e3a4f8ac2e3","s":"02e7ac970080b4f4"}
Bertrand Quesada is CEO of Teads