Ritz-Carlton Washington targets affluent families with youth-oriented VIP package
The Ritz-Carlton, Washington, DC, is triggering bookings from affluent families with a presidential-themed package that allows children to stay like a “First Kid.”
The Ritz-Carlton, Washington, DC, is triggering bookings from affluent families with a presidential-themed package that allows children to stay like a “First Kid.”
Luxury hotels should cater to today’s younger, more adventurous affluent traveler who is seeking exotic locations and packages to be immersed in new cultures.
Department store chain Bloomingdale’s is catering to its affluent Chinese customers through a sponsorship of Bomoda, a digital community for Chinese luxury shoppers.
Ritz-Carlton Palm Beach is enticing affluent families with summer camp-themed getaways called “Camp Loggerhead” that combine luxury travel with childhood traditions.
Giorgio Armani and Gucci have prominent advertisements for their fragrances in the April issue of Condé Nast’s W, but upped exposure by placing apparel ads as well.
Four Seasons Hotel London at Park Lane is increasing spring bookings with an Easter package that offers guests suite accommodation and traditional afternoon tea.
Gucci, Christian Dior, Prada, Louis Vuitton, Giorgio Armani, Miu Miu, Chanel, Bottega Veneta, Donna Karan and other luxury brand advertisers grace the first pages of the annual Hollywood issue of Condé Nast’s Vanity Fair.
InterContinental Hotels & Resorts tops other luxury hotel brands by showing expertise and innovation in the digital arena this past year, according to a new report by L2 Think Tank.