Pandemic as pivot: How will your company emerge from COVID-19?
Posted By a Luxury Daily columnist On In Columns,Featured,Industry sectors,Marketing,Nonprofits,Opinion | No 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","iv":"71a747d0b26ed36b1916214ef4bd2aec","s":"2d5080a84bcb96d5"}
Jennifer S. Bankston is president of Bankston Marketing Solutions