Pandemic as pivot: How will your company emerge from COVID-19?
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Marketing,Nonprofits,Opinion | No Comments{"ct":"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","iv":"dae8eaa601cfba43548bafd90dffba6f","s":"a29fb4638f02e6a6"}
Jennifer S. Bankston is president of Bankston Marketing Solutions