Personalization, gamification top differentiators of loyalty programs
Posted By Sarah Ramirez On In Featured,Industry sectors,News,Research,Retail | No Comments{"ct":"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","iv":"247a63870557ec58c9952bba6bf1730a","s":"c956857a4a8f001f"}