Personalization is key for beauty omnichannel strategy: L’Oreal Luxe exec
Posted BySarah JonesOn In Events/Causes,Featured,Fragrance and personal care,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"58e074714033ecf5c15c0923e24aee25","s":"ce69c27b8352c29b"}