Personalization is key for beauty omnichannel strategy: L’Oreal Luxe exec
Posted BySarah JonesOn In Events/Causes,Featured,Fragrance and personal care,Industry sectors,Marketing,News | No Comments{"ct":"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","iv":"75fde676148001ade9b550679e12e610","s":"efb40c22866e4cee"}