Physical and digital blending must be balanced
Posted ByNancy BuckleyOn In Advertising,Featured,Industry sectors,News,Retail,Software and technology | No Comments{"ct":"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","iv":"d7332e4ea90bdf2a3deb08510af881e0","s":"aebeb5741cdd88fc"}
