Physical and digital blending must be balanced
Posted ByNancy BuckleyOn In Advertising,Featured,Industry sectors,News,Retail,Software and technology | No Comments{"ct":"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","iv":"f7947beb9756ed53bf23f7d75c5a307e","s":"abfccdc1fdc413a2"}
