Playing to ego: Targeting the new generation of ultra-high-net-worth individuals
Posted Bya Luxury Daily columnistOn In Columns,Featured,Opinion | No 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","iv":"16eee055ed780ffb3db73f1c15dc5d88","s":"dc27f1892de95732"}