Porsche: How an unconventional moving icon stays ahead of the luxury game
Posted Bya Luxury Daily columnistOn In Automotive,Featured,Industry sectors | No 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","iv":"c88cdc12d54f838d27ad4717d7ad5dd6","s":"ca4ee7a468fbe199"}
It lines up for Porsche. Image credit: Porsche