Porsche: How an unconventional moving icon stays ahead of the luxury game
Posted Bya Luxury Daily columnistOn In Automotive,Featured,Industry sectors | No 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","iv":"0ff14330a6fa555d10a6145c8c6d6510","s":"7d6790ccb7a86ec6"}
It lines up for Porsche. Image credit: Porsche