IAB study on agency and brand leaders' buying strategy during the COVID-19 crisis. Source: IAB More buyers are pausing their ad spend, per the second study of the Interactive Advertising Bureau’s second study of advertising buyers.
IAB study on agency and brand leaders' buying strategy during the COVID-19 crisis. Source: IAB More buyers are pausing their ad spend, per the second study of the Interactive Advertising Bureau’s second study of advertising buyers.