Kyle Henderick is senior director of client services at Infogroup's Yes Lifecycle Marketing
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Posted By a Luxury Daily columnist On In Columns,Editor's Choice,Featured,Industry sectors,Internet,Marketing,Mobile,News,Opinion | No 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","iv":"927951039e480e64ea90d58102e5b9aa","s":"82d2687423cbae37"}