Producing loyalty programs without focusing on incentive-based benefits
Posted Bya Luxury Daily columnistOn In Columns,Editor's Choice,Featured,Industry sectors,Marketing,Opinion | No 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","iv":"4bd7f670d906e4026d7ba90ba6dc8059","s":"b04dc59d80be1239"}