Reshaping sponsored content to boost authenticity, engagement
Posted ByNancy BuckleyOn In Advertising,Arts and entertainment,Featured,Industry sectors,News | No 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","iv":"ab2aaa97206b15db6295b51ad3791748","s":"418d7c33c9a7c240"}
