Barneys exec says risk taking essential to brand building, understanding consumers
Posted By Jen King On In Advertising,Featured,Industry sectors,Marketing,News,Retail | No Comments{"ct":"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","iv":"fcb6071999708282cc2cdf342e90eacb","s":"58eb2d020c8213ca"}