Barneys exec says risk taking essential to brand building, understanding consumers
Posted ByJen KingOn In Advertising,Featured,Industry sectors,Marketing,News,Retail | No Comments{"ct":"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","iv":"e9c79c5bc786449c4377954330ea4e7f","s":"fb00e89dc4b064f9"}