Wind behind its sails: Rolex zealously guards its trademark. Seen here: Rolex's Yacht-Master Regatta watch. Image credit: Rolex Rolex lawsuit highlights importance of dilution claim
Posted Bya Luxury Daily columnistOn In Columns,Featured,Industry sectors,Jewelry,Legal and privacy,Opinion | No Comments
Wind behind its sails: Rolex zealously guards its trademark. Seen here: Rolex's Yacht-Master Regatta watch. Image credit: Rolex 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","iv":"a86c44ea637ef0aefa584fe035d29fb4","s":"1ff1fe601ce99ed9"}