See, hear, touch: Brands capitalize on human senses to drive mobile value
Posted By Chantal Tode On In Featured,Industry sectors,Marketing,Mobile,News | No Comments{"ct":"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","iv":"45bd4218547b81bfbeb1904f9fb9c7e3","s":"3547f42a082ff724"}