See, hear, touch: Brands capitalize on human senses to drive mobile value
Posted ByChantal TodeOn In Featured,Industry sectors,Marketing,Mobile,News | No Comments{"ct":"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","iv":"d2baed25210b9b79e800a3622ee1b9f3","s":"bb6d27cf6f0901fb"}
