Michael J. Becker is managing director of Identity Praxis and an expert on privacy and data issues Seeing privacy, brand safety and media buying through the personal data value exchange matrix
Posted ByMickey Alam KhanOn In Columns,Consumer packaged goods,Featured,Industry sectors,Legal and privacy,Marketing,Media/Publishing,Opinion | No Comments
Michael J. Becker is managing director of Identity Praxis and an expert on privacy and data issues 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55Nm3Dmco+TobTGptTdXlY4K\/z40uOEHQIlr9tBK+L8W8IeUa4tRrZ\/nwJrXbVi9xHXFgZir0BpS+GMUpJYYbGn8GkoQXM\/p35eLIPCmi3zvZiacempBfhFqDrFK6lLICLM+NZDYVqM2ke3yL86vCF1JYGGphUQgFV9Ve3vh5qhA7Th\/0jAnqTAhM3JtBPdCJ3Td+EJ0+gq1jWMH7tRbu943o2T0FDv0BdYwfItfklRIC93joCssUSPwcVXVS982W21I9auUKZMwOFbLwqAJa8jVw\/J72MXX4S09HfsBqljF8vJrdp+2x0ILKNnvf8jeiVe7QEgAmJlHRhpTUJIWYUJiJCkZuLafw\/UoAeevwN+2H2f4cBFHzgxAedRt4N3p6qA7Mwc\/2Km2FgOCVzauiwdkniNnVJneFYFm6u7FRKWK4PXOJxPgdArXQKtkzneFau+VNNjKULjgbE1tp3ogAQx0LKCd0GN5v+NuyJbP3\/ZH6Uzx7q\/QgLkaQFw02b0P3itFmBCMKzqssKEy54PsnyH5NPIfYufHlSKU20VXM8gc0BEp0tn6sl25NJJEt8Lyxt31N+K4z8tbGBsrnKevqnJtHMV5UqRQlnqtlP0nVGdmV+hMmJ9r7soQplvxpITdi0JRPno5Is6NSpjn3DqOKuABYbnsDruMjycSBOjTpSt+0iXv1iBiyelBgTDe1PzP+RCHRm\/eheyQ\/9qFDLJIEo27kwM4iUo7BDy4AK4ySsQkJtb82eFIqG\/PDJHuUbLM9qbkMlmJV8tzB8a7CFRhLLmsJ6\/zY0QALQw8evHRLKzCJABkQ4pshFZqO9sARZBiNA9g+YhdFVXwyuQG8NLNcXGNK\/Rv9WTW16YW654NkF++RY0RJ+EHnMj+Hs\/6oeJs+vZWfTdsZ5n3x2peZeU8fMX+VLfzk77Ojj59nQQoV4xRvImpQ5yeUYd1dNP5sTjE9ezKyezJJE18r2NPM77yzlgPhQSHmJvSTdQjHo7jOzh216eagIHByZkl0tqchmhld7MQSrY2jdbglGHSfVKoUAyB1VDFHbz6MzgrSSEUxqOAs52zaSie3yUd4NLNXro8DBsIN8loeuk8Ta2t1z\/hgB5h3S0vfRzS98s6ENcviSyLfpDXfZuleWlV0k3bQBT1zgdKm6AD693fkS\/W4hj744iHqjznzP8lbj1BvdcXM\/5SvoMRF+JN2P9jg\/+TQpp6ttZ5+mhhmXOcmiQsb+h8F8R2kNYjITamTpWS5urfzRgv5VCu6ebm1dn2j4\/Pz07lkV5D86ST1imQ4bXQ+7qwoLtW1L28089+kn78KOv6RqVZ6ajGxuAvOgQ+7SM\/O4g1I\/HyLp6VhbbyxX1MAoLgmnO2tfnch6KSC4MbydaAg2bXe0tS91qxvXpz\/m88X+OBklX59hWNmMM1gL2EFFFNHwQUgbaAjx7imhDysiRGkeEh0\/SqI2PvGtnyoUDD0zzhNmZh5bV0tecuC67mX8wzAaVHrB4FkSTLvGfFiV3ysr28wah4LWYeBXBvn9XgSlDqI6XXXyrdoWnmwMn\/9fDDh6MtL3hPu17je0UO4RxFv\/TfBAzM0J9IhFVNNJSYSJEMOfaDIQ\/fuQM7nYXfdDqhLwdrL1ZyN5G8L1PRxHiIeGPHIsDlR2aOpdmrfo0krtTx+2kdrSm9fUYobGr\/Fz2D2gNG4C7XiJcdg9GFQaw\/fKowGFY8ohG75yOUWccaFQWLs0fa+F+7yAZX1MHFjhBi9P6JPvDRQRB+ErNPqCF\/5LojZRCLzUDYWUESw2H+C8EG\/CrjRpU0dGe5pCQJEHNvESV3ei4p2PyPxiiEnTBgia+rHg+t5vnKZziY7P\/dKz2bQemhrxnAglinvfMfb4jD\/XEMeV7YKQ7yju9PRFNu91IPdAHLarR3EmVJufbFl5NVTbvaYiIXUXkBpuaWp+sEkQI1lZkdJoPLS5pE1JV2HG\/8w1s4GBH2K2xu2WeE\/WTSiHXghe8\/neyibLIiT8qX73OwLKGf+sPcYHcrepzgkt2A5XtVfPie35+wXVDpQdnFG8ZJxShcxLhjoUdMyHZBVO5hnR1gyBPBUHLoV12CLvsxIIXUwIP1+iiUmJ7kza8TGP8ppU5dcVVbni7Q7qNwgaexFUbqBuQLhRzPywOURg9IFDhx\/y7oGGsZPts3M29W4ZkJEKufIw8EPrLGc3y2HAdqw7vQSU1PvcbOy2yk3nHw\/3esjNCKajwoVEZE4dr3eDdRmyScQhr3jyK9DjRs\/w4dPsK2YNdg5EmNHbmXrO9yf3gGJkUJKSy9jnkEB7DNfsEmtI+yGBf6DHJGUdICnasl+z\/\/Iu0ZXcGZzCnr1chHpJ1JHoSRY0PddMo+xn\/htcNY0TCb1BIr4JEloQ381pGFfKYmbePkA04zl9KWOEleHwqb7Kv8ZVNwrnGcgZc\/fnyGrpuV3qMzjzR+GXmBfwzcJtCeo\/IGPK94MloVMJJFQ0qGd+2K+5JfUym6sp+4ERXlQw+Tf7cW5RJpVYlyRYZSlrhxzUC08Xr2OnfjLyuQ8qsTZoDjAanIwa+2N2\/3lIRI7c2j7gjplOJzzC\/Dg40+JI0FVafgz+Is75oncAdKdHM1zLieS+Zinzs9lBS2eHgRIe79Ghk06voiVlJVyJ+HZ\/p2ggT4EAz2u+R3sB99lzktJSoLTsijxU\/awHBGHs3LL+o\/eEzd28eZnfSBtuHP+SffoTK+QyliGOwrUsJT4vbFjbYuWKUXn4JNthcEzaYhNH3FNJY4UkpvK6BJg0KAxQYu7bnhDbCEoj6i28wevlb621pNKWm8SehOW7SeuqIHi61z2Dyv1Yhwt277Aca+Gsd3dHjpzsmbTfmxN7I5DUfCG7WU0TDksMTanNp7Ty3GcpWDmQQYny9mp\/EbiZN5XNJbo7GmzggS2GIspJabLxCBwsQtWFnuARbQHSb04Oi\/q96T2o2Usi1mTNAx2BHTkdEqpZR\/5e2ZeVD9ucw\/U2zAoKgZtsFW7ifcV4F0Ex8XAC5tDgUN885fGQ6X06xxqNX62C4bJUNifhC55wzE8bp3MDbkI3VRSxV2n3dgWFsHxekJtaViZC0SowGvw1mP+kcVohzltsu8AoGWFCdJhcR+Yuo58lRLWla3qY54V\/G2gvjSOUfP8AlpaP1T4GxQCmBpKdFqdZZzCIVftjyg7J8u4T312C\/4FGFxlT+V+6ZNWhmpCa\/ebAlstrf1KIPvsstJHXQkygurSwJoe+gP3LhfzT6Jf1D0fbUp7xtdprmixRY+epjbjFEBrABN99v7LV4JPKALBrqpQPie7tyGcpgwIqt1leBU7aJav0CMzAzriiIVWbniEwqEV4e5WqrjT\/UrMehlYrKjeSpiZ3ECQfMLy0+ePwO4NGtG7ITaX8OiW0kt2kgUlbdoeNCafNVzyCuWXAn1LNH7h2L6sJeCPHQ4DxHHsGke1dtCZwYoO47BaMn+AWrju8bq0MCW1L51vx4+UXnYgXrN8O83hCo5Wjz4ZI3G\/QagCpL13Sby+\/PkRd2Rsvq7rYx4yX3NHXfv9RQYmheuTiS0oEDSAHJuHT95KrGEfK5OcZ3F8+mw5B9olRMdqcI2LKv\/onHvjNsSfmDMIz6+L9ZHP+Y786mbaeLHgOo4a1EnLgy\/gUn6KaqhVaatJsei\/TUwoP1clEQhsKahuqKzW2Ggskj4EiZaBAg7LQTiYb8+eyXEA\/4F1N9ICC\/zZioH0Ohbhsny0wTsAQ8Zp4BmGxTCJztiLsvHr9GaNeJO\/SrmN6nHUVPgkdfEkjW9OBwLrNUk3cGpr8XPq5jKLbmEGrXVywmjVN7EEwgqxTYz2eJQX2nRh0dss27Nx0JhtVwq8HFnR3jFyAOVEud0RCeOtWoknfX\/FAVvcR1f0bV01AJck3btkosE1JptrCmg71hJbNYhxoR\/4pBE10zCCAEfYvAdznrJYy7YQfQxqSKp2tkIo48qBBH09eSsvGDGFjsKHcc2uU8CcuZme0tCxtvtT6Y\/OHKzeSeQc7lIiNejIYzGlYxHkMdEG3ZyeNI2MgSIlvh3pjEh9\/MlKRrYssKNHgVXbRvZ\/VqpqQww2fhSuJISOGmdUx\/4\/Z8FN9FQ1yJMJXTKOul7rMMCiY2OZaCnR8UW00lcWfISG4dVzISiBQGVliXqqhgvKp1cDIyZKUuOZ\/IorgC+VEOFS28lCL1gXHBacIPQBkv\/W2Cdh2t\/\/UQZVHTjt+xsCerieZ0UUdN5tdg\/6Z8PzRys+7S0d60vut8sjj2x2ALZ6Tfjh6S+PvDbnY8GIwtxX44gJOr7XTwSToIg+qm7pYCYcsSfA4SW04GlPv7blggxJiQHhedqOMMeqaLUi6Y9NqL0A4CQtQxASSlMWPTDUCMJHhESdD\/IMd\/sIvv4bdtOwdj+z0nu8VEJ\/ij1RgPukR+vMOElwQnHei7c8AOImVOiMxn40bHdPFAyv+9KZnT2tPHR4EoBPPTnT8CQjz0u1qCFUPYN6g25KiZwGTrBYAtcmLV0Pworu0doEOP1PqUyts+P7LNGtgi8mcjO8Lh8f0pke+BwANEPm2qFAazSxUSVRF\/1nTeDWq4rqmTI25IZXy8xNG2eiX8JGZEJQScv20RObD6NuioXXK6bpO2iL68dOhrb4FiJx5SO9Bx9Nbw7DE9E+zQByZVnB8lqasEqhe9Rvwgh\/g\/mXh8DEc3+nL0XCQnLsFZL20\/p\/n8rOVnZaKz2yBW0ElEdENOBWvxac9FNprHrmcauRljLmyDxeEnSI2YtVpwQG7Gj4M9FVyC60A8Y1s8PHyfftHeXD8LnrMHhS1um8Cn8WlNHBasJkO4qqtn\/XPd9g8G+JtAFBvXpNorVadit3wC\/6UWk4a408APw0Dykx9OB4VzjcVSq4f4JyuH9Dr\/2t0q3JsKOPgh4gDjaW6TkQ+QVDT0s+GJiXH+gbUdn0Zv8jYjZBRtsQoXhKtoNbquCkmIvLxxG85Xfs222oVhLB303RsQLXl9F9SqsI2Cpd7iBba6HQmgPbTN9tlxKLuoTkqi8Zy5z9FY0NcwNYyH5wwq2g2EXFZi+PkNhG5J3\/pO1n4vNawTwHxecTGP36kNUpnnO0Yjatot\/WRxkY2Welm2poonX+1+1+QGhAvpG0owTsLI3xnVYJjFfXksPGan8GX90eqrRQ6fRsJE98qmVh86h\/TSKIksFw4150YJnb8T\/g47wMTkQrzY7pCImvYvQ73bLIO0i8rknoITDnGoACk9X\/aGySMMzwQCVs6eHniA8DPcdB07l3XMTplskgk0+cXLDyRMKf6jQKRvMoMcg6A6T8z2zTmpSmVYQKbJduLV09NyLZby3o0pYZj8DueIoeB1ezrQyS1w52+Dzfka2ntZ7kn6utSWGbZWo3tYwfvEpEn8NsIUa+Hi3YanKVj9UxRhV14G\/BEJFQwEOcfB\/hIgwh08T3cqMLFDEUEFctq\/4hzjkD7vWX1cPI9X3ZgGzXnXroSxxGAQrQtfl+8W1uSuv727Ob+SN7L\/alA\/o+aTFQXVUHKrClGIrvKC8hJbjcW2elLlNVWeJAXWiVwZes\/OEKAsBm1FzeA1E2MMwI+ZySD1ATmLI2VOfNKlWnRyAGQCVYHc7Egq0MEu1XAprLeGWsrL3YwxPf0WdWa4sBIlgWGHtexr6cVZGDZK9t+xIj68FBbiWqrvYZMbh76X+uMIuHyJN76tLTa9bcJ+GqKQICT8n8a2zMyKSPpOLx3u0u8DKbMuht7vL+MgV1nYS9SD9Z4uzRSEt7G972MR40xfgaJ6FgXo7w5EZfz1DeyMvNUne4inm6yzXPSUvy5As1UGgOWATdgzsi+Igr0bDe7z0dDihIG9MllMa2zNkzGPH+GKulKGSEdd3yxeG6k47\/IsxilRl17jvApyKdn6lNkggIYpUKwqZyYIgiGWI\/eDuDWrc\/umMNIMDLedhiHHbOaPhXUfNCl+MA+i0MgY9mTeYbvXGtQzLR1fKUztY1Hxlw0ZnZGDoqF5JfUVunugoPkspvUwHp4AHz0Omdo9dlw78O4WSHwF9O6PdKWMbFFQlBVcWAHyXdOqYDTI3hWdDoBNp869LzgsxpJMpv+UpgTWQVPB6YN\/Cc1GHOLDur7s1DI260OFcLXJni+nRJzXduHXlVlYKfRpDdbry7jGLydm3XG8\/zgJCR3znpodluMYZkyPJ6YDZv7FRnTVwCrGaIvyPjBaXo8FXRDtqBpzR8zKpvZ13F51em\/\/aS7IkHh8SY7gplUED0DEEGf4ZU2Gaplb\/08K1r9LnfCEl8xaY0ZGrbet4Skh\/bcawqsDjpL0dJ\/jZ7IkEoEKYfOGoRdV8T7ONZFXfBsVh3MqkyT9\/ksPr6eXN\/gzoHdFMl7KaOZ8eMGscBxnsfOeHiKnGIgxT+xtADEk9jdjOZQhlw2+sti\/pnw\/nz+jd7dzLTU4LvGi9sKXIUj8vE0XCeTyONl2vROLRh2oUTjJ++VuB61qtCOp9s50BfuVpty66k3cQVg+qlOdANEKl8fvK2X0ap3QbHvyCBufyDnsBqxLWFGaBSh0kz1L72aAkXevm5OetPfXsNYnqYNXHHgQ+JN5GnsC4+0+BEn5xZJ17wjwA9Ign6qXVgbCB2GKAeEzQE9vaGiTbB56uD5MA+fyE3dWDg8czfMVZSvjhbIg5tLXbavzYX4QnstfE6zlZ\/1CSjFq1yhAoKh5y0Jqxvnh4LX4E2PzBKhvOSTSNWxTKzoEnQL05N1lfzDF1BJ82VHTHlHAfVIhbMw6D6rOeFta2e8W74PIuiSxPrSR26GYtGsuMAO5t+t8ms\/caD3sUlOWU8WhaQLTIhqys5ydhZuU8PH0Bl344UHnoFQwqaR1JtHekZKbDHn8YKeqf\/qFwAXv6p8ubWJtVYam11aG0Uh2\/dUh1AsRN5DJ9ZVVVIq6n2\/101Vf3gWjF+g1N5U6pUnXXIikdsSDFWGtadTFyjV5mtu3riI7RKPZPy03BXHX3KBUnCIc1C3bjQGl\/F\/Kq\/L8JBuhSmOaO1JrwdP3PFU\/6x3gt2SQbzKxn\/GOWPyZoQJgSQ6LUdNs98LqYJV64Kbpiy02x41OCVpv+SinT8TE9DzC\/eZkfY7jLecsD0Fzbg\/ChZDiA\/pQimPniVOSKJLz4QQZAUxVZ2C4gc6B1\/ubgmBvtshVwRuXtDy4jxhXwzAEmTyjcvKCq6lP9L9OM5bQt8oE2Mrz5fIyp348OS+PeYwBYg7M614kOlwGfBFSVO0kt3DiS3GVS+0XDc\/HGIp+2u8w8VrhECOYs5A1fMXuC2jj9OwGcQA4g9Rca9aceE5AfiohsaJnVtCKiFy2oICN73mf97wEnC3pukiA4Z3mq8kyD2l9cbIQHn\/w\/XDzSGWCkFAnSZD5vqCrZOZARIWycvd+eGETkKkwI0cH2eBsvkIhBfvJ9jpYw5F9wAYvJeDDP8OxHZBO\/UpQPJ9G64GhJJceDPs\/BInFUIb4km+jenJlpCJUeE4ZopY7ccbKwm1ulL5fXumtJDcWto+VDfc\/J8t8aQOjpvDdgtzrHkA0dUVKe3LgtUnEywCb3SFVPpLhdtFAOKELKGUccYRaEf4T4ptR6vSQS816ZEfFWCm2ZX9JQvkCbediP0SouaRNwv699ZQt+KcMkF6YJEOW2G23XDb57O0DpcG+5PaClnAUnJ\/hb7ErUYigFVxFNlUtEG9L5t4DYDc7UA4qO3LBosvDXrwEF2Ev+qDALyVG5k4qYue\/Sn1\/JTUGnmNH5X9h1rZDJQDjlbPsyAptTYtfMD\/P1bt1+77E7xY0NbB57AnZ9yCTBc7t8zn2gt3IpgSIWv+GwSDXeR\/ZKY1FRL+wwu3r2U5yoGyI4AD0opqNr5RdYkI7S7g9J11y+eAzeRWpllDMh6tvpFFxWrFD09LOuasS9otKtq4Rp8LkLGEc1gbrGpG9TNCd8SRbusd0YEU5L5nTqLHIEVz2Q\/lIUbCbSiH6h5RF7ubUgSdzFNJMkrOVU94zFIAzEk9N+ACjdOrbEFlsxJzg6YJa8xmfOhqOFripllIq\/IdYa43Jmh4m3YiSpbrBF5uIq3ZWYa2+II4TUQVYoCU7vJWZF0DUVIyoY8OPz4VLFPNnsYuj28GXKESIe35ZZ\/j\/qsXaanIQBc\/X92FDbeW4wpDblU\/plwQdOPTPy2j7BRgBJmTLhxPPUPKklsyfhQHac8scQAV06ddBGx5vF\/U+mjmtA8RhVewWuaOgJGX\/UjWyBczBZ\/wxkvpsm8ybUh5FRyjcApAH7ESGNgW3EzPaq+NAkDreJkAM4yIST07IqNQyGspmsjZ6FCW08y4nbIyhw8Qddb0YLYfsAB8Rrcqt5QWoj1p88QFJlEL9fgDlebgnTj8geB0jJEp2zUYokR\/NczuHD\/c\/B8YFWvkjyiCY6thdDrlByVTxwvYer\/5U8uO1PDvS\/n0FLM0bXjqw7FV07sJlPulCqIXNForn4VJlWyPyc44S6W5BNUAGPVBU1wwPtSpL2Bz4GAELbCrc50ETzGGUgaveVuMx5guli2lPoHCHrVEAqH+V0jiYMfhVri8HSRTPl+nMEmnAE0c+US4EWRguAPAcJzU1wDi12dCmGNgGMSOwx25GZgT9AdEJYWoBwQxf1f8vWqCDlDjEgyDezmh4LMem\/NQzUObuGT7M7akfWXx2\/Rt\/9tGY8C7+sfJiBhwtus2h5C8MKbWTqzOy0XJjsWLExLlLed4RfOa7Da\/QdGvxz4lJbyQWOY1EYOcCe8lam4JA41RGGhShzRRDub1bKl0AiatEaPcf4P7YboESzV07pQ0MofPsx7fm70l5iSsay9B1NHy1b7xnM46O00MfUWfnxC0SGMRMHnlP0QY48A9la4ohQqvB\/d3TO9Alhowu0eZjtvYbwO2\/Q\/1dDXddNP7yHNHFHGOhtHXoLtnIlxaxxmYlXUQGxYrkrZkjflWzAcgtI+aKdnBFy7TkdVGKJN583014hgyKqcqczNo8\/j\/LqktECrEfLpZT6Z2eANgidTDOUEU09F3Kc2iE4r\/S687A15zzV99+HlpMXClftho6fJTwhLHWhy9fror56FjXk5XmvFw0NNyzqNi0sNBcPVL1b9Rt0IfVWwOc0o4UlmI32of+TUrLtK+iTngoOBlstbNAP0U4J3We+HVfve90obtvPAMxM75Z0l34tgXOiQcrLGJ62z13tze5KTAtLMxFb5QRQ0PoS18iSJdzb5x8\/cIt2b8CVJqRhiGN2G55oKjJWyOVd7fkgcG1jX6jdq3KTo3DXLXVApaJ\/KT907Z206\/6BWJW+JeJSoEf4QhDZdzhIkcCQI60kvL+xVT5vb+PiFYDcp\/u6orz1QVNoR5drLKrjwB2br6zRVwpPDWOBpgYqos7qrX1Psj2VHO71IKPMsD\/Ut7JtTGW5rFWmzDQPts9H0BnTNGnUvdXhklOl3YdDKRyP\/x9luEL\/LNgkbycyxjoX+B5ILAYj2yeYZDxa\/aaNGndNn9xhXx0VpeTj2EmK6S4PG6wSkfsVS6gJE+sOtaxXgLlQrKCv4OE98Dv9yiypofRwjscrrsTzsArJ9vLBj0fNruKA9v7BaRmBmNL3tIaffMw9Uz1VRfusInPNb6hAz11pMYCOKmAC8lCo5KX92r3pq01wz+0XRKDg6HTtclmm0XZkiMBHsEPeZ83WE\/1hYDLaT8aPiCnZ5mw\/dswwQ4lL6zW6ckLmrD2zQk9SkqYZZWM+a49E9irEGq9fJa6MdikqeTshByd5v7KGwWs0Or640cgm8jXqa9uiMzvHuAy6y05JLLU2Yj765tGerYUOQeJGLnROBOpbIGXSbHEQe2vtMW7TZNIIw38zQL\/35EF5Yu8ZLguZkla3lpM6Mx5J51J5M3+fcBR4InMxty+x8Zh9lbFBtAle9KskguO5p2gyHDFIf178fPtr\/TW\/RUrRvEdRGRIwteIHsoIBbE0mAI7Shgq014OrUCp5nWYnNY1P9ri19C\/KZmvO8GV6Z+W5pQLNBIPNYVzpsr3Dfs9pc1XljkJ6AO8usLQRZqRRTJhIoCEO84fcJ9X6kLpEfMECJSpRuZYYL\/Et1w1XhMVlE1cbNqeYYlm\/QyWcwlVjy2+crc59J\/WtdGN8202cuWovD\/zb8ALHncjuUfuKhGooBPmgysxZkYR8CbM2jinKoe8OvDHEatfIXqXvb8RMznzTlSV5MMZyWiTcGmEkwiQ7aJSUECKykxhVwUyC4ClRxvRLK\/9ubjh\/+MEmQZsucgo8FVGTWOljPPe\/xyK6XKBB8gZTKOQansulL892o9WNBPJM\/ffrX0RhWnqZA6Y3UmSiM0v37MjEJdQPwsOhILKXNHk\/sMUeIkkKZXTozpoHzD9fC+E4D3E2BbWVR1\/iIPe3MI6oZ+l12cT05brZPw6EyQefCpt8P1i2kHoH7FoXNgnRSsTRrf060Euxv0f7+NDaaSOabKOw0Qr\/+DUzCt+XfQh9gh8tlhHU+WuE+g3w5PyTh1LOtablwYVwcfdnhCDWd8cckatcCusRU4qJcHXpMYZAMqQpkpy6945pSfAx\/w+8VAXlI9s08gab5xXuZXuPbp14wJDVZAwRcgJ55yUVA0USajWuj76i9FXq1Z6wCXwu\/y0vLH9xpPLsEp5xoHjZMXXaYPfn45uqFeXHUI3Pz2oRHz+qz1JC+SeC\/Laq+ODU1\/cButfKfHUfZn0FIR2xXFb8kyxLd7a+Mcxr1im5f6jSnwruHGWYmMabkLjgi4SssoIN7nPnb9+I4acEo+kUCHF69Nl6HNOJihGZY0q2QKG7GdhA+jwxBPC71IYkYnAGOmwcf26qH6X4KypnMtFU1+g+0MZYwSpjxGiptywo8gEcZmMpeITtuWEJ\/K7lryZ3RDHBuDy\/YqJzWdCh6jxGjxm5FzmeB2XtEEoHww2BzSGnVMQojmcUxJJPL+YX9EDpHKv0Zja8CSWzrEXLvcEYvdeexWBVAchjB43UrbdVcQyEoPPYgBbKzdFnKcqNHiDeGbA4s2mSzRkamiREIPTFDrVFUlRlimCRDZedXmCnY+Z\/JzDZ0j2ButHlEO93memQlyeg5HPd+3CArQw4JvW24F1dI5\/VhSVTLp1HfKri6DM4Ivi8vRNJsaTYtJv+S43jljwwRWwW03QPpzghnW1j\/7DjLPVHFtxxzD9cCdXQLXJr\/4cyuRvlngVleO09cI009wIDQFSxnk\/3nEb8KIlsnPMGeEGRQTrCrtAJeqPxC5BgtoAjHQRvfh\/e4adtpRIzLQjzWFqEdzSEZj6w3la9nCLorGG0v6s1rQNDQtO44PgDrkEtR0tO47tCm4N8ToaMhCqdm8N4hpcCW8k1v0yn\/to5XKd2fxJ5kuV5RaLKTM8o3yDb1WRGDoL48+QLxxMuDEE2fjK3v9\/bWtGkahPew7y6yOxhTbsiJEp3GJtQFWKSB6YbQuJrypOI4qoiJR8WcuKT71btFEQWZMdY5SMQEYYbn57R\/6gxZPdSUS5l3cXQBf6G5Ec+pjsm5AOSxADRMtWcbPDW7C6rJAZZXxgs+K\/SzI+7jL8PkkyqQGqn3OARZiU8RU6XYhHF1QAVRS61xHcLGAhMf7\/JV9GYHuyZ7QUHvliVwGygvEIURy4OYcwjYlA+j0ce8NlagguK1VrMASuxgfD9jmWedXjnIRqHQBlRDtVuwwvQiYZ0NJT+MeCcXXUyrxndRys82elf0F8KxXh0uO++gou+HuzS7ESRkOgIg54jHfQHiYVZVajENRG1H7uXED3b1pVS7bESNOMdIAj9z\/4K\/qACmLdXXw0JdmN695vch6DOhkPQ75MGV1aE\/WCUovHPWDo+5If51Np8j44tTrIkq6M3iEK2tgOKQtuPxFO4lLAY8Uynqv4dR9mdLpH0eDLsAzi+M92QvHj0NQ8wSEhg3KKMN6MczFpdQrceuHUoUYPIthlnaGmmWsNMgBkgU3y\/jQb\/lV4rcTCGBalw3X4Jlx247VAvLP+MTi+38sFbisZS\/wWmnwy0VSM8V5mtddgUpi6mBYhQ9R7gC+5iMf0V12FiyjwMoAm1AWVoYrUtZN6W6dtPgx+Z5Np3pGoEappyBLX3cHd+a57rhUTJ8BbaEJ4kajoI0HN3OIU0YEpx6b41NenQluCEfH+MfP4O7OY5zcRnk8\/NCKOdXr846IvxmduVEioh51cRUcvRKqkF3S3jf5GUgV47avmkMm0yaEvPEGmdz3iA5otiUq86lwuTOaGV\/\/TgetJCumLJxYDdnczJZm\/\/qQSbZIdH+quj\/QQnKMEr06O\/Zhr97JahlCMh5fF4asly9\/TKCX3Prq3WVVhIQkP1zdovGWC+XjAL8Xi+C43BJozyehK42IjwP2+aLZgczdURSGB7B5rqguAjTAzLRaDwrIyJOSGv8Y13crwyonoOcnONdDpt4lM\/IepsJEAiv4xo0KiNw3LF0H10Mk8BVP9zf5cCzMFUkx8uXUCjhOWljW+PH\/43E149A2OtcoV\/6CMTQrYTMDbrenmOW+tytVaJAiYEQ==","iv":"f7916bd350f3a4e88b19cf3ed53fa67c","s":"712c6aa96944543a"}