Sephora’s new sweepstakes boosts sales, Instagram audience for branded collection
Posted By Staff reports On In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No Comments{"ct":"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","iv":"5f7678747b30b1b7a0feaca253289fcb","s":"7425c0ae607a023c"}