Sephora’s new sweepstakes boosts sales, Instagram audience for branded collection
Posted ByStaff reportsOn In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No Comments{"ct":"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","iv":"b36b8b4e7fe4eae56158b3bb5a7f68a7","s":"ca24e9b2a260f147"}
