Sephora’s new sweepstakes boosts sales, Instagram audience for branded collection
Posted ByStaff reportsOn In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No Comments{"ct":"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","iv":"f136ce1aa24969c36344a81884a9cfeb","s":"b765e6473782cb28"}
