Sephora’s new sweepstakes boosts sales, Instagram audience for branded collection
Posted ByStaff reportsOn In Featured,Fragrance and personal care,Industry sectors,Marketing,Mobile,News,Retail | No Comments{"ct":"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","iv":"31c143d353a7651d0a55c877ab8d61c4","s":"e4631d9a8e566279"}
