How much should racing define an auto brand’s image?
Posted By Joe McCarthy On In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"04c2c3faa28d988d58bec8c11af7c73e","s":"124c0168f1cc4984"}