How much should racing define an auto brand’s image?
Posted ByJoe McCarthyOn In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"c04f32514668fd4173ba0fae8df4cd66","s":"76d6569e7db78776"}
