How much should racing define an auto brand’s image?
Posted ByJoe McCarthyOn In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"de60cf54821cea53708f03bfb693eaf6","s":"7602c008ab86d046"}
