How much should racing define an auto brand’s image?
Posted ByJoe McCarthyOn In Automotive,Featured,Industry sectors,Multichannel,News | No Comments{"ct":"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","iv":"c9749ba7b406c01b6ebe0b46f80d987b","s":"cfa3cbe287780a31"}
