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Size does not matter: The allure of beauty samples in China

Posted Bya Luxury Daily columnistOn In Featured,Fragrance and personal care,Industry sectors,Retail | No Comments
The beauty industry has long relied on samples to hook customers, and China's young consumers want innovative ways to try out new products. Image courtesy of Net-A-Porter The beauty industry has long relied on samples to hook customers, and China's young consumers want innovative ways to try out new products. Image courtesy of Net-A-Porter

 

By Jiaqi Luo